MAIZE FARMING BUSINESS PLAN

TABLE OF CONTENTS

1.     Executive Summary

Business Concept:

Products and Services:

Mission Statement:

Vision Statement:

Business Objectives (First 5 Years):

Funding Requirement:

Startup Capital Sources

2.     Business Description

2.1    Business Overview

2.2    Business Ownership and Structure

2.3    Industry Overview

2.4    Location and Facilities

3.     Products and Services

3.1    Primary Products

3.2    Value-Added Services

4.     Market Analysis

4.1    Industry Trends

4.2    Target Market Segmentation

4.3    Competitive Advantage

5.     SWOT Analysis

5.1   SWOT Matrix

5.2    Strategic Actions Based on SWOT

6.     Marketing Plan

6.1    Marketing Objectives

6.2    Product Strategy

6.3    Pricing Strategy

6.4    Promotion Strategy

6.5    Distribution Strategy

6.6    Branding Strategy

7.     Operations Plan

7.1    Farming Operations Workflow

7.2    Facility and Equipment Plan

7.3    Quality Control

8.     Management and Organizational Structure

8.1    Organizational Chart

8.2    Key Management Team and Roles

8.3    Staffing Plan

8.4    Staff Training and Development

9.     Financial Plan

9.1    Startup Capital Estimate

9.2    Funding Sources

9.3    5-Year Financial Projections

9.4    Breakeven Analysis

9.5    Key Financial Ratios

9.6    Risk Analysis

10.    Appendix

10.1 Projected Income Statement (First Year)

10.2 Projected Cash Flow Statement

10.3 Charts and Graphs

1. Executive Summary

Business Name:

GreenFields Agro Ventures Ltd.

Business Address:

Kilometre 8, Akure-Owo Road, Akure, Ondo State, Nigeria.

Business Concept:

GreenFields Agro Ventures Ltd. is a commercial maize farming business focused on large-scale production, processing, and sales of high-quality maize in Ondo State. Recognizing the critical role maize plays in Nigeria's food security and industrial supply chains (especially for animal feed and brewery industries), our mission is to become a leading producer while employing sustainable farming techniques.

Products and Services:

• Fresh Maize Cobs
• Dry Maize Grains (for food and industry)
• Maize Flour (processed locally)
• Byproducts like maize husk and maize bran for animal feed

Mission Statement:

To cultivate and deliver premium-quality maize using sustainable, modern farming practices, enhancing food security and creating value for stakeholders.

Vision Statement:

To be among the top five largest and most innovative maize producers in Nigeria by 2030.

Business Objectives (First 5 Years):

• Cultivate 100 hectares of maize farmland.
• Produce at least 300 metric tons of maize annually from Year 2.
• Set up a mini-processing and packaging unit for maize flour.
• Build a trusted brand with distribution across Southwest Nigeria.

Funding Requirement:

₦75,000,000 (Seventy-Five Million Naira Only)

Startup Capital Sources:

• Owner’s Equity: ₦15,000,000
• Bank Loan (secured): ₦40,000,000
• Angel Investor Contribution: ₦20,000,000

2. Business Description

Before breaking down the different elements of the maize farming business, it’s important to understand the overall structure and the unique market opportunity in Nigeria.

2.1 Business Overview

GreenFields Agro Ventures Ltd. will leverage mechanized farming techniques to grow maize on 100 hectares of fertile land in Akure North, Ondo State. The farm will integrate both dry season (irrigation-supported) and wet season production cycles to maximize yield and profitability.

2.2 Business Ownership and Structure

• Founder/CEO: Mr. Olumide Adegbite (B.Agric, MBA)
• Ownership Type: Private Limited Company (Registered under CAC)
• Board of Directors: 5 Members with expertise in agriculture, finance, marketing, and operations.

2.3 Industry Overview

The maize farming industry in Nigeria is undergoing rapid growth, fueled by:

• Increasing demand for food staples like maize flour (tuwo, pap/ogi).
• Industrial uses — breweries, starch production, animal feed.
• Government programs encouraging local food production (e.g., CBN Anchor Borrowers Program).

In Nigeria alone, maize consumption exceeds 12 million metric tons annually (according to the Nigerian Bureau of Statistics, 2024), and local production often falls short.

Thus, there is significant unmet demand — a key opportunity for GreenFields Agro Ventures Ltd.

2.4 Location and Facilities

Our farm is located strategically along the Akure-Owo axis, benefiting from:

• Proximity to large markets (Akure, Owo, Lagos, Ibadan).
• Access to good road infrastructure.
• Fertile soil with favorable pH for maize (5.5–7.0).
• Adequate water availability for irrigation during dry seasons.

Facilities will include:

• Administrative Office
• Tractor Garage and Maintenance Area
• Irrigation Facilities
• Storage and Drying Sheds
• Mini-processing Plant for Maize Flour (to be installed in Year 2)

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